Join us on our journey. Around the world, we have thousands of locally vetted, expert-curated experiences to choose from. The way we travel has changed. It's no longer about how we get there or where we sleep, but about the experiences we have. At GetYourGuide, we're changing that. And while the experiences market itself is huge, our opportunity extends beyond travel.
Come join us on this exciting next step in our journey. From humble beginnings in a small student dorm to becoming the industry leader in an increasingly competitive market, a lot has changed at GetYourGuide. Many months of hard work later, the website launched and our first customer made a booking.
We got things moving with the help of Spark Capital and Highland Europe. By hiring more skilled people, we were able to improve our offering and grow visibility.
We took things to the next level with KKR in the largest-ever Series C round in tours and activities to date. We opened our first "local" office in Europe, so we could test products on our doorstep. Building a base in our founding country was a big moment. Much of our tech team is still based here in central Zurich. We found a great spot in the historic Ampere Gardens, where we operate from today. The travel industry's biggest challenge hit.
But we never gave up. A very successful Series F round allowed us to bounce back after the pandemic. The travel sector was on the rise again! We hit M ticket sales. GetYourGuide became recognized as an industry leader, helping travel businesses scale and grow. See press release. We won Fast Company's most innovative companies of and Learn more. After our annual Summit Week in May, we celebrated this incredible milestone in June.
