It features multiple-choice questions to match members. Registration is free. While the site and app once supported multiple modes of communication, this has been restricted to messaging. OkCupid was listed in Time magazine's Top 10 dating websites. OkCupid was originally owned by Humor Rainbow, Inc. Among other things, TheSpark. SparkMatch debuted as a beta experiment of allowing registered users who had taken the Match Test to search for and contact each other based on their Match Test types.
The popularity of SparkMatch took off and it was launched as its own site, later renamed OkCupid. In November , OkCupid launched Crazy Blind Date, [ 5 ] [ 6 ] [ 7 ] a no-cost dating service that set people up on blind dates with little to no notice. They would meet up at an agreed upon location without knowing how their date would look ahead of time.
Since August , an "A-list" account option is available to users of OkCupid and provides additional services for monthly fees. In November , OkCupid launched the social discovery service Tallygram, [ 18 ] but retired the service in April Users were asked instead to consider other browsers. The website added a bevy of nontraditional profile options for users to express their gender identity and sexuality in late These optionsβwhich included asexual , genderfluid , pansexual , sapiosexual , and transgender categoriesβwere added to make the website more inclusive.
In September , OkCupid became the first dating app to create a dedicated space on profiles for LGBTQ daters to share their pronouns , and expanded that feature to all users in July Paid users can additionally sort by new or popular people.
In May , the company launched a monthly blog series, called Dating Data Center, which shared data from OkCupid matching questions and responses.
